Idents and Continuity 1997-2002


Welcome to our section about BBC One between the years 1997 and 2002.

This particular look first aired on the 4th October 1997 and featured a balloon traveing across various parts of the UK.

The balloon design was a globe and the vision was that the balloon was covering the UK in the same way that the BBC did. There were initially 47 different idents covering different locations within England, Wales, Scotland and Northern Ireland, they would be later joined by addition balloons for special events such as the olympics, football or the Millennium. The design came from Lambie-Nairn who had been responsible for the previous BBC globe ident. The filming of the original set of idents cost around £500,000 and was shot from a helicopter by Simon Werry, they were filmed in widescreen although viewers would have to wait until the following year to see the idents that way.

There was a new onscreen clock to go with this look which was red and orange, the look mirroring that of the balloon in style.

The new look on BBC One went along with a slight change on BBC Two (a few new idents added) and the changing of the BBC corporate branding across all it's services. As of 2020 that corporate look is almost identical (the BBC letter blocks is the same but the font of the text that goes with it - i.e. One - is now in a different font)

BBC ONE CONTINUITY - 1999

 

   

Play Video
BBC One Continuity - Lifeline
12th December 1999
BBC Television

BBC ONE CONTINUITY - 1999

BBC One continuity for a whole morning of the DIY makeover series Changing Rooms

 

   

Play Video
BBC One Continuity - A Morning with Changing Rooms
12th December 1999
BBC Television

BBC ONE CONTINUITY - 1999

This piece of BBC One continuity was for the long running comments programme Points of View presented by the late, great Terry Wogan

 

   

Play Video
BBC One Continuity - Points of View
12th December 1999
BBC Television

 


BBC ONE CONTINUITY - 2000

Continuity for the Australian soap Neighbours


New on Site

Play Video
BBC One Continuity - Neighbours
19th July 2000
BBC Television

BBC ONE CONTINUITY - 2001

Continuity for Breakfast


New on Site

Play Video
BBC One Continuity - Breakfast
5th February 2001
BBC Television

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